Question 1

Why is this so affordable — where's the catch?

Accepted Answer

Two reasons, zero catch. First: I use AI heavily for the repetitive parts of the work — first drafts, boilerplate, testing — so a website that used to take an agency 100 billable hours takes me a fraction of that. Second: there's no agency overhead. No office in a fancy district, no account managers, no sales team — you're not paying anyone whose job is talking about the work instead of doing it. The trade-off is transparent scope: every package tells you exactly what's included AND what isn't. The catch you're looking for lives in that 'not included' section, in plain sight.

Question 2

How does a project actually run?

Accepted Answer

Four steps: a free 30-minute call (video, or coffee on Tenerife), a written fixed-price offer within 48 hours, then the build phase — where you get a live preview link from day 1 and can watch your site grow in real time — and finally launch and handover. Payment is split 50/50: half upfront, half when you're happy at launch.

Question 3

How long until my site is live?

Accepted Answer

A Launch one-pager takes 7 working days. A Business website takes 2–3 weeks. Autopilot, with chatbot and automations, takes 3–4 weeks. Those timelines are in your offer in writing — and because you have the live preview link, you'll see for yourself that things are moving.

Question 4

Do I actually own the website?

Accepted Answer

Yes — fully and boringly. The code, the content, the design and the domain all belong to you. No lock-in, no proprietary platform, no hostage situation. If you ever want to leave, you take everything with you and any competent developer can pick it up. I'd rather keep clients with good work than with contracts.

Question 5

I have a Spanish business — what about the Kit Digital grant?

Accepted Answer

If you run a Spanish autónomo or SL, your website may qualify for Spain's Kit Digital program, which has covered website projects up to 2,000 € in past rounds. Full honesty: the previous rounds closed in October 2025, the relaunch is legally prepared but the new call hasn't opened yet, and I'm not an official agente digitalizador at this point. What I offer: packages designed to meet the program's requirements, and hands-on guidance through your application the moment it reopens. What I won't do: promise you guaranteed funding.

Question 6

AI-assisted — so I'm getting an off-the-shelf website?

Accepted Answer

The opposite, actually. AI is why you get a custom design at this price, not despite it. The repetitive work — boilerplate code, first text drafts, cross-browser testing — is where AI saves hours, and those savings go into your invoice. The parts that make your site yours — concept, design decisions, quality control, the final word on every text — stay human. Off-the-shelf is a €30 template where you change the logo. This is the other thing.

Question 7

What are the real running costs?

Accepted Answer

Full-cost honesty: after the one-time project price, a website needs hosting and a domain. Option one: my Care plan at 39 €/month — hosting, domain, SSL, updates, backups, monitoring, 30 minutes of changes and 24 h support, cancellable monthly. Option two: run it yourself — roughly 15 €/year for the domain plus a hosting plan, and you handle updates and backups. Both are fine; I'll tell you honestly which fits your situation. If you add the AI chatbot, its running costs are listed transparently before you commit — never buried in a footnote.

Question 8

Can I edit the website myself?

Accepted Answer

On Business and Autopilot: yes. You get a CMS where you change texts, images and pages yourself — plus a handover session so you actually feel confident doing it. No 'email your developer and wait three days to fix a typo'. The Launch one-pager skips the CMS to keep the price down; small changes are covered by the Care plan instead.

Question 9

What contracts am I signing up for?

Accepted Answer

One-time projects: none — you pay for a deliverable, you get the deliverable, done. Care and AI Assistant: monthly, cancellable anytime, no notice-period games. Growth is the one exception: 3 months minimum, because SEO genuinely needs that runway before results show — selling you one month of SEO would be taking your money for nothing, and I'd rather not.

Question 10

Do we ever need to meet in person?

Accepted Answer

Only if you want to. The whole process — calls, live preview, feedback, launch — works fully remote, and most of my clients I've never met in person. But if you're on Tenerife: first coffee's on me. It's one of the perks of hiring a developer who lives where you vacation.

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